Strong patient communication isn’t just another skill to check off your list—it’s the cornerstone of exceptional care and the foundation of a successful practice. Yet, many dental professionals operate under the assumption that their communication style is “good...

Taking care of our health is something we all know is important, but often, it's easier said than done. In the whirlwind of our busy lives, many obstacles can come between us and healthcare. Today, we're referring to fear and anxiety. 

Fear is a natural response that helps us in survival...

Many dental professionals find themselves in a challenging situation: they have an influx of new patients, but their hygiene schedules are full, and there are no Registered Dental Hygienists (RDHs) available to fill job openings for expansion. As practices become busier, the increasing number of...

Recently, I had a conversation with the owner of a marketing company. He shared his frustrations about dentists who hired him to attract patients for clear aligners. Patients called, set appointments, and came in, but many didn't accept treatment. The dentists were upset, claiming these...

I was recently at a corporate event in Aruba with a friend of mine (non-dental). The attendees were all part of their company’s President’s Club, celebrating outstanding numbers of growth and success. Each department took turns congratulating their winners, but one department, in...

Let's talk about something near and dear to our hearts: overcoming dental anxiety. We all know the drill when it comes to taking care of our health, but sometimes life throws obstacles in our way, right? Between deployments, moves, and family schedules, it's easy to put our oral health on the...

 When designing a treatment plan for your dental patients, creating a structured sequence can be invaluable. This approach helps you navigate complex cases, prioritize patient needs, and ensure comprehensive care. We've come up with a master sequence that can serve as a guide for your...

 When it comes to designing tooth sizes in a smile line, there are many different factors to take into account. What is right? What is wrong? Where do you even begin? Well, hold onto your your dental mirrors because we're breaking down all things smile design. 

Let's break it...

 Encouraging patients to improve their smiles can be a sensitive topic. The common responses – "I'm too old for that," "I'm already married, why bother?" or a simple denial of vanity – highlight the need for a more thoughtful approach. Successful conversations about smile...

Welcome to a revolutionary paradigm in dental care – the Patient Concierge Institute (PCI). This institute is not just a training program; it's a transformative experience designed to reshape patient relationships, instill trust, and redefine the success of your dental practice. Let's...

We believe in more than just dental treatments – we believe in creating truly special experiences for our patients, and we believe that your dental practice should too! Let's talk about the art of going above and beyond to make every patient feel valued and foster unwavering...